Scaling Up!

 In Being Remarkable Vlog, Book Club, Business Topics, Empowered Leadership

For the month of March, Scaling Upby Verne Harnish, is the Allumé Book of the Month!

We are giving away 10 copies of this awesome, educational read.  To claim a copy:

  1. Send an email to and put “SCALING UP” in the subject line. 
  2. In the body of the email, give us your name, address, and mobile number. 
  3. We will mail out your copy pronto!

I hope you will join me in reading Scaling Up this month.  Be sure to email to claim your free copy.

All members of Team Allumé who complete the read and fill out our Book Club Participation Form will receive a $100 bonus. 

Unlike the other books we’ve read together so far, which have been focused mostly on the mindset of “being remarkable,” this month’s read is more focused on the important practical business topics related to growing the business of Allumé.

On February 26th, three of us from the Allumé leadership team attended a day-long workshop on the topics presented in Scaling Up.  During the day-long summit, we worked together to further clarify our priorities, align our goals, and address the four critical pieces of successfully scaling a business:

  1. People – How do we build a great team able to grow the company to deliver Remarkable Care(TM) to more and more patients and families?
  2. Strategy – What is our approach and mindset toward the way we expand and serve more families?
  3. Execution – How do our teams work together to follow processes and systems that deliver remarkable results?
  4. Cash – How do we manage our resources and cash to ensure we are able to survive and thrive long-term?

To gain immediate free access to the tools we used during our day-long workshop, visit the Scaling Up website.

If you are part of the Allumé team, you can expect to hear more about what we learned during upcoming All-Hands Webinars and monthly in-services.

The key takeaway for me from both reading the book and experiencing the workshop was an epiphany I had about our key to success.  I believe the key to our future success is…


We have always believed in the critical importance of putting employees first, and have always spoken about our employee-first philosophy, but what I’ve learned in the first three years of loving and nurturing Allumé into being is that even more than focusing on each individual employee, is the importance of nurturing the whole TEAM that brings us to remarkability.    

We believe that by putting our team first, rather than just the individual employees, it sparks generosity, ingenuity, creativity, and dedication to a purpose larger than oneself.  It allows us to each commit to a higher purpose, which from my own experience, is always more gratifying and fulfilling than simply asking the question “What about me?”

This shift in strategy aligns completely with our focus on Remarkable Care as both something we deliver to our patients, as well as something we bring to our team members.

The employee-first approach has gotten us to where we are.  It has helped us focus on all the right things — valuing employees, encouraging employees to value themselves, and believing that a cared for employee will be most certainly be likely to deliver the highest level of Remarkable Care(TM) to patients.

These things haven’t changed and will never change.

However, I’ve noticed that an employee-first philosophy alone is short-sighted.  It causes everyone to become “me-focused,” rather than service focused.  Being “me-focused” does not actually elicit greatness, inspiration, or remarkability — which truly is the joy of life AND the engine for success.

When serving medically fragile patients in the home, we need everyone to be TEAM FOCUSED, thinking constantly of the team — the patient, the family, the doctors, the Clinical Care Manager, and the other nurses serving the patient.  Surrounding families with Remarkable Care(TM), the Allumé Core Purpose, is suggestive of a team.  Not an individual.

Additionally, the very nature of home health, where a single nurse or home health aide is providing services in the home with the patient often masks the invisible team present in the background supporting that one care provider in the field.

We want to bring into focus the tremendous value of the often much larger, often invisible team serving each patient.  We want to make sure every nurse in the field feels the presence of her team, and that every family member knows a whole invisible army has their backs.

I hope you will join me this month in reading Scaling Up. For those of you who have never read a business book before, it is a wonderful place to begin.  It is very readable, digestible, and extremely informative.  For those of you who love a business read (like me), this will definitely get your juices going and inspire new greatness on how to elevate our success together.

All members of Team Allumé who complete the read and fill out our Book Club Participation Form will receive a $100 bonus. 

By Coco Sellman


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